Prologue: Why I wrote this book
Part I. Build your brand: The entrepreneurial opportunity
First become a trusted source
Part II. Monetize your expertise: The courage to monetize
Become a coach/consultant
Build a speaking practice
Build a following through podcasting
Develop your audience by blogging and vlogging
Bring your followers together
Part III. Extend your reach and impact online: Leverage your platform by creating an online course
Create digital products and online communities
Leverage intellectual property - affiliate marketing and joint ventures
