Apple brings back Steve Jobs / Adam Sashinsky
How free shipping saved Zappos / Jennifer Reingold
Why Samsung lets its stars goof off / Nicholas Varchaver
At Johnson & Johnson, the shareholder comes last / Timothy K. Smith
Why daydreaming pays off big at 3M / Geoff Colvin
How Intel got consumers to love chips / David A Kaplan
Jack's GE cathedral / David A. Kaplan
Bill Gates decides to take a week off / David A Kaplan
Softsoap's blocking decision / Brian O'Keefe
Toyota pursues zero defects / Alex Taylor III
Extreme customer service at Nordstrom / Geoff Colvin
Tata takes the sting out of a painful situation / Geoff Colvin
Boeing bets big on the 707 / Adam Lashinsky
IBM's Operation bear hug / Adam Lashinsky
Wal-Mart creates the 6 a.m. meeting / Hank Gilman
Eli Whitney : Is your business in trouble? Pivot! / Geoff Colvin
The HP way / David A. Kaplan
Henry Ford doubles workers' wages / Alex Taylor III.